Do you want to learn exactly How to Find Low Competition Keywords with High Traffic? You want to know the best Keyword research methodology you can leverage to discover easy to rank keywords?
If yes, then, I promise to walk you through the step by step procedure, leaving no stone unturned.
Starting a Blog is easy, but ranking it for several keywords is the tasking part. If you know how to do keyword research effectively, you can rank your blog for numerous keywords. And I will show you my exact strategy.
Why We Do Keyword Research?
Whatever business you run online, you want to reach your target audience to market your product/services to them. The only way to achieve that is by writing content targetting the keywords your audiences are using to search.
If you write content randomly without targetting any keyword, your audience will never find you. Again, If you focus on heavy keywords, they still won’t find you. This is why you must know how to find easy to rank keywords.
What Is A Low Competition Keyword?
A low competition keyword is a term or search query that’s easy to rank with zero or little backlinks and low Domain authority. These types of keywords are easy to rank, even for a brand new blog.
What is Keyword Difficulty?
Every keyword has its level of difficulty, which is usually ranged between 1 - 100. The lower, the better. To find a low competitive keyword, you must hunt for keywords with very low difficulty and high traffic - Exactly what I will be showing you.
How To Find Low Competition Keywords With High Traffic (My Personal Keyword Research Methodology)
I will show you the exact strategy I am using to find Low competition with high traffic. Let’s get started.
Step 1: Leverage Google Autosuggest to gather Keyword Ideas
First and foremost, You must leverage google auto suggest because it gives you an insight of what people are typing into the search box. It’s an easy way to get a long list of keywords.
Let’s assume you want to write your next Article about “B2B marketing Strategies” Just head over to Google and type in the keyword.
You see how google suggested more keywords to you? Those keywords are what people are using to find articles related to b2b marketing. Make sure to copy everything down in your Microsoft word or excel, because you can’t use them yet.
Now, Scroll down to the bottom of your search result. You will see more keywords to add to your list.
The core point in this step is to gather as many keyword ideas as possible; it’s never too long.
Step 2: Increase Your Keyword List With Another Tool
If You are just venturing into content writing, you might not understand the power of doing effective keyword research. But, I must emphasize that it’s super important.
In this step, I will work with a Free Tool to generate a long list of keyword ideas. Let’s work with our previous keyword, “b2b Marketing Strategies”. Head over to keywordtool.io, and type in the keyword.
It has 3 tabs; Keyword suggestions, Questions, and Preposition. Use all tabs, so you get all available keyword ideas. You see how it return some fresh keywords you didn’t see in Google auto-suggest.
I believed you now have a long list of keywords. Now it’s time to evaluate them to know which will be useful. Of course, not all keywords on your list are suitable for your blog.
Step 3: Check for Search Volume and Keyword Difficulty
Like I stated earlier, not all the keywords you gather are suitable to rank for, you need to check their keyword difficulty to confirm you are targeting low competition keywords.
This is where you need a powerful paid keyword research tool like KWfinder. It will provide all the metrics you should know about a keyword, the most important parameters are:
- Search Volume
- Keyword Competition
The above metrics are vital to helping you understand if a keyword is of low competition and high traffic. Get your KWfinder here.
Now, I head over to your KWfinder account And put in the term “b2b Marketing Strategies”.
This shows me the keyword search volume, CPC cost, PPC competition, and keyword difficulty.
The keyword difficulty is 44. It’s pretty high for a new blog. On average, a score in the 1-35 range is considered low, 36-50 in the middle, 51-65 is difficult, and 66-80 is seen as very difficult.
So, I check the list I generated (the other time), and I put in another keyword “b2b Marketing Template”. See what it return after clicking it:
The keyword difficulty is 32, which means it’s better than the previous one. Below, it’s showing me the pages that are ranking for that keyword.
If you are observant, you will notice the search volume is low. The good thing is, if you successfully rank for a keyword, you will rank for other keywords you didn’t even optimize for. If your blog is new, don’t stress too much over search volume. Instead, focus on the Keyword Competition.
One of My Pro Keyword Research tips
Since you already have a long list of keywords, you should make sure to put them in your KWfinder one by one. This will help you uncover more keywords with very low difficulty. You should know that compiling many Low Traffic Keywords will result to high traffic. That is one of the Keyword Research tips I don’t share.
I have just shown you how to conduct keyword research like the pros in your industry. You could see how easy it is to find a rankable keyword; it’s not a difficult task like it seems.
What To Do After Keyword Research
Now that you have learned the best way to do keyword research, so What next after keyword research?
As you might have guessed, it’s writing an excellent blog post. Even if you find the easiest to rank keyword, a poor content with unethical keyword placement will put your effort to waste.
Follow these tips:
- Examine the top-ranking results for your keyword and study their content length
- Take note of their subheadings and include some of them in your Post
- Your primary keyword should appear at the beginning and end of your Post
- Use your keyword at least once in your subheadings
After a successful keyword hunting, the next step is writing a blog post. For more clarity, read this guide where I teach you How to write a friendly Blog post google will Reward.
How Long Does It Take To Do Keyword Research
Speaking from a beginner perspective - keyword research should take 2 hours or more even though the keyword I use as an example took me 30 minutes to find. The more you conduct keyword research, the better you become. So, don’t try to rush it.
Is Keyword Research Still Important To Rank On Google?
Keyword research is evergreen. To stand a chance of ranking for a keyword, you must conduct in-depth keyword research. That way, you will discover sweet keywords you can rank for.
As a blogger or content creator, once you fail in the aspect of finding the right keyword, you have failed big time. Except if you don’t like free search engine traffic, which I guess you love.
How Long Will It Take To Rank For your Keyword?
This depends on the authority of your blog; high authority blogs rank for their search term almost immediately. But, If you aim for very low difficulty keywords, you will rank pretty fast. In a few weeks, you should claim the top spot of search results. Depending on many factors, though.
Wrapping Up: Keyword Research Methology
I have just shown you How to Find Low Competition Keywords with High Traffic using my exact Keyword Research Methodology. Finding the right keyword for your blog post is a necessity.
I made this mistake during my early blogging stage; I never learned keyword research, and I regret it. How I wish I found a guide like this one, or I was told about KWFinder.
Take Care and Stay Safe… Let’s chat in the comment section
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FOLAJOMI BALLO
I am a Digital Marketer, Blog Analyst. I help new Bloggers with powerful tips to grow their Blog Fast.
That is really helpful content.
Keyword research is the first and most important step in 2020, keeping in mind the current situation.
Keep up the good work
Thanks shekhar…